T R A D E G O T H I C : P O S T E R T R I P T I C H
Poster series about the form and history behind the typeface Trade Gothic,
created for Linotype by Jackson Burke.
created for Linotype by Jackson Burke.
Process
A typemark that merges two Trade Gothic letterforms was then translated into a three dimensional object crafted out of chipboard (30'' tall). The object was photographed and included in the poster set.