Pioneering technology and neon colors play the main roles in the futuristic video we created for Eybna.
More on illo.tv/eybna
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/c7f951147769015.62c84fb1d9aad.gif)
Colorful dots took on a branding role in the design process, allowing us to express various concepts in a visually coherent way.
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/0b97aa147769015.62c84fb1d8e16.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e10593147769015.62cbf63f6020d.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/006cfd147769015.62cbf63f5fa54.jpg)
The science behind it all – we made sure to include the chemistry & research informing Eybna’s work in order to better represent their achievements.
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/616cdc147769015.62cbf6403b7e3.png)
Typography added an element of futuristic elegance to the video, as we played with transitions between different fonts to enhance the message of change.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/56459d147769015.62cbf63fc921a.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/346a6f147769015.62cbf63fc8a51.gif)
We used a mix of photography, minimalistic illustrations and abstract representations to showcase all the different products Eybna can work with.
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/ec91b3147769015.62c84fb1dadf8.gif)
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/1400/fa5a75147769015.62cbf6403adca.png)
![2D Animation after effects design graphics infographic marketing motion motion design science typography](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/47927b147769015.62cbf6403bee2.gif)
Abstract shapes helped us express broader concepts while also acting as a counterpoint for all the science based, mixed-media or figurative illustrations.
Thanks for watching :)
Credits — Creative Direction Cristina Pasquale + Art Direction Arianna Cristiano + Illustration Anya Derevyanko + Animation Lead David Cubitt + Animation Riccardo Chiara + Copywriting Emilia Barbu + Portfolio Giovanna Crise