The New York Times Company
FIELDS:Graphic Design, Print Design
Description
For 7 years, Shari Finger Design LLC designed and produced corporate communications materials for The New York Times Company. Projects spanned from annual reports, internal communications to web design. Additionally, SFD LLC provided project management, production, production management and press supervision for all NYTCO projects.
Copyright Info
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RISD Portfolios
- The New York Times CompanyBranding Print Media
- For over 7 years, Shari Finger Design LLC designed and produced corporate communication collateral such as annual reports, brochures, media kits, fact books and web sites for The New York Times Company.
Highlights
In 1996, we had the pleasure of using a customized Al Hirschfeld drawing to grace the cover of the annual report in celebration of Adolph S. Ochs and the paper going four color. Additionally, throughout the report, we showed each section in color, seen for the first time, along with a fantastic panoramic photograph of the new college point printing plant at sunset.
Each year, each annual report had a different strategic message such as "Strategies in Action", "Sustainable Growth through People, Products, Performance and Preparation", "Entering the Knowledge Age", "Enhancing society by creating, collecting and distributing high-quality news, information and entertainment" to "Reaching Our Audiences Locally, Nationally and Beyond". In each design, you will see a visual solution that enhances the messaging for each piece, creating a unique and custom design.
It was a great pleasure to work with my design partner Javier Romero, the entire corporate communications department and senior management of The New York Times Company. - "I have known Shari for more than 12 years, and have worked with her on a number of design projects, from Web site redesigns to annual reports. She is a great strategic partner who is creative, reliable and always delivers high-quality graphic design work. Most importantly, she is an excellent listener who truly understands that great graphic design starts with a great message. From concept through production, Shari is committed to helping her clients develop, articulate and enhance that message through clean, impactful design. Working with Shari is an absolute pleasure, and I highly recommend her for any design project."
Lisa Carparelli DavisFormerly Senior Manager of Public Relations The New York Times Companyand Director of Communications, New York Times Digital 
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