VISUAL AESTHETICS - 2016
A series of posters based on: Dieter Rams' 10 Principles of Good Design. The brief gave us the opportunity to focus on 05 principles, then to cut them down to the best 3. Doing this allowed for less emotional attachment to each revision and made us focus predominantly on consistency more so than anything else.
My chosen principle poster designs were inspired by the products made by Dieter Rams. You may see pieces of existing interiors or even parts of their history.
The 3 chosen principles for each poster are as follows:
01/05 - Good design makes a product useful
02/05 - Good design is aesthetic
03/05 - Good design is thorough down to the last detail