My personal view of some Broadway musicals' logos.
Ideas of each logo created were to insert some meaningful symbols or signs
into the text logos. Here the drum set was used to replace double "O" in the word "school"
And here the letter "i" was replaced by the silhouette of Matilda.
In that logo I didn't make any replacements, but still the Billie Elliot silhouette is connected by overriding with the letter "Y"