Brewers Collective, the craft business unit of Anheuser-Busch, ventured into the flavored malt beverage category with the debut of LQD (pronounced L-Q-D). The brand’s debut product portfolio of hard limeades, hard teas and hard lemonades all harness the unique flavor profiles of their respective ingredients.
LQD will offer three flavors including Hard Agave Limeade, Hard Passion Fruit Green Tea, and Hard Hibiscus Green Tea, with Hard Hibiscus Lemonade coming this summer.
Brewers Collective used illustrations from Douglas Schneider for their packaging.
![Citrus fruit illustrations of lemon and lime used for packaging.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/7cd50a95440715.5ec19091a9615.png)
![Lemon, lime, peach, and passion fruit illustrations used in packaging for LQD beverage products.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/56710e95440715.5ec19091a75a8.png)
![Passionfruit illustrations used in packaging for Anheuser-Busch's LQD Passion Fruit Hard Green Tea.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/226e4e95440715.5ec19091a8af1.png)
![Peach illustrations used in packaging for Anheuser-Busch's LQD Peach Hard Green Tea.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e1a53595440715.5ec19091a7f84.png)
![Lemon illustrations used in packaging for Anheuser-Busch's LQD Hard Hibiscus Lemonade.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/6604ab95440715.5ec19091a7b0a.png)
![Lime illustrations used in packaging for Anheuser-Busch's LQD Hard Agave Limeade.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/c371d295440715.5ec19091a857f.png)
![Cans of LQD malt beverages.](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/35236295440715.5ec19091a90d9.png)