W i l d S t o n e p e r f u m e b o d y s p r a y p a c k a g i n g
Wild Stone gets liquid potency. Just one spray is enough
Partner-in-charge & Creative Director Itu Chaudhuri | Art Director Richa Bhargava | Design Concept, Development & Production Neha Bajaj
The deo market saw the entry of a disruptive brand, using liquid instead of aerosol gas to deliver the perfume. Along with aggressive pricing, it sold on an 'honest value' platform, portraying liquid as the real thing. This has caused a slew of competitors to react, including Wild Stone.
read more about this project at www.icdindia.com
