Power Of Knowledge - 2017/2019
PoK Scuola Digitale is a project started in 2017 and published online in March 2020, concurrently with the schools' closure due to the COVID-19 lockdown. It brings the High School curricula into the homes of the Italian students with over 1000 animated videos.
Started as motion designer, I grew with the company and after a few months took the role of Creative Lead. I've defined guidelines, created AfterEffects templates and video tutorials, and coordinated the editors to ensure quality standards where always met, visual consistency was kept across the same subject and content was accessible by people with visual impairments (AA minimum for colour contrast).
GUIDELINE
Each group of lessons has a different style guide. Colours were tested for colourblindness while fonts, texts size and positioning were defined keeping in mind visual impairments. The style is consistent across the main topic group and varies from subject to subject.
TUTORIAL
To train the younger members of the team (which was spread across 3 countries) i created a series of video tutorials about basic animation practices and delivery processes (exporting, uploading, submitting...).
VIDEO
The average production time (storyboard to delivery) was 4 days. When working on educational content it is important to make sure the information is being delivered in the most accurate way. The design must always serve the content, so at Power Of Knowledge the top priority wasn't to have the most stunning animated graphics but the clearest videos.
