Astha Gupta's profile

Ad campaign: GUCCI eyewear

 IN THE MOMENT WITH GUCCI 
GUCCI EYEWEAR CAMPAIGN

Introducing Hazel Lee, who never loses the chance to dazzle up every moment with the “ in the moment with Gucci” campaign.
Appearing as an 80's style, as we shift into the dawn of renaissance for female emancipation and expressionism , the House of Gucci is rewriting the rules of beauty once again with their stunning eyewear collection as a symbol of strength and identity. Embracing every personality and rejoicing every mood, we want to live every moment to the core of it. 
Gucci's trailblazing eyewear campaign created by Astha Gupta sends a strong and much-needed message: it's time to break away from society’s image of perfection. It's time to love our imperfections. It’s time to flex in those glasses and live in the moment.
Campaign promotion
Art direction/ Fashion styling/ MUA/Photography/ Editing: Astha Gupta
Model: Hazel Lee
On set partner: Shubneet
Ad campaign: GUCCI eyewear
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Ad campaign: GUCCI eyewear

Introducing Hwa On Lee, who never loses the chance to dazzle up every moment with the “ in the moment with Gucci” campaign.

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