Branding for Guagüi, an Argentinian brand for children's pijamas.
The owners wanted to have a logo that represents Argentinian northwest region. Therefore we chose a little guy of their fauna and add a typical northern hat. "Guagüi" is short for "Guagüita" or "Guagua", the word most people of the region use to call "children".
The owners wanted to have a logo that represents Argentinian northwest region. Therefore we chose a little guy of their fauna and add a typical northern hat. "Guagüi" is short for "Guagüita" or "Guagua", the word most people of the region use to call "children".
