[ BARTENURA ]
[CATEGORY] PACKAGING
[STUDENT WORK] PACKAGE DESIGN 3
[PROJECT DETAILS]
The objectives for this project were to choose an alcoholic beverage and create the packaging for it. When selecting a wine, we were asked to create two regular varietals and one specialty with a case. I chose Bartenura wines. First, I eliminated their current usage of numerous logos across all of their wines and created a single logo to use on all varietals. To give an individual presence to each varietal, I created several patterns to distinguish one from another. Lastly, I chose to keep the iconic blue bottle as their specialty wine.