JURI OKITA's profile

Nike - Graphi Design


" The Tokyo marathon is one of the six major marathons worldwide. For the 2019 event, LMNOP designed a line of performance wear for Nike. Design elements were molded around each garment's architecture to prioritize the functionality of each piece. So the collection would speak running as a lifestyle and not just the marathon, the Japanese character for "run" forms the basis for signature tags. "

As a part of the team, I worked on a pattern design based the Japanese character for run, 走.
It was used sparingly throughout the line as a layer of texture, as well as a part of mural design at Nike Harajuku store for the launch of the apparel line.


Role : Graphic designer
Studio : LMNOP Creative
Client : NIKE
Project completed : February 2018

Nike - Graphi Design
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Nike - Graphi Design

The Tokyo marathon is one of the six major marathons worldwide. For the 2019 event, we designed a line of performance wear for Nike. Design eleme Read More

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