Visual Identity : The Radian
2019
Live Project
Location - Vijayawada, Andhra Pradesh
Project Duration - 4 months
A 15000sqft. short stay business hotel located in the heart
of the city Vijayawada, at Benz Circle.
The logo's intent is to evoke a sense of calm and comfort
since the hotel is located at of the busiest urban crossroads.
Project partner - Jyotirmoy Boral
Client's Inputs
Brand Guideline
Conceptual explorations based on different brand values
