Packaging for large retail. To stand out from the rest of the market, we chose to use the brand's main color, orange. To achieve a more elegant, modern and appealing language, we applied the texture of a porous textured paper, combined with the brown and the outline of the piece it contains, so that the whole keep harmonious and fulfilled with the objectives. 

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Client: Casa Alegre by Vista Alegre​​​​​​​

Agency:  Bang Bang Agency - Grupo Visabeira

Chief Creative Officer: Catarina Pestana

Creative Director: Gonçalo Guerreiro

Creative Supervisor: Pedro Cerqueira

Creative Concept: Daniela Lomba

Artwork: Daniela Lomba

Production Design: Mafalda Gândara

December. 2018