VR Drumming Academy
Corporate Identity
Brand : VR Drumming Academy
Background : Located at Sri Petaling, Kuala Lumpur, VR Drumming Academy is the only drum academy specializing in art of 24 Festive Drums, also known as 二十四节令鼓 in Chinese. VR Drumming Academy is mainly responsible for coaching the school drum team, professional training program for student drummers, undertaking commercial performances, hosting large-scale events, providing coaches on-the-job training programs and other cultural heritage. Their vision and mission is to continue inheriting and sharing the Chinese culture.
Original Logo :
Redesigned Logo :
Secondary Logos
Concept : Expressing drum in a different perspective by highlighting the beauty, essence and spirit of drumming by using finely crafted Chinese calligraphy strokes to express motion, sound and feeling of drums in an abstract and elegant manner.
(Left to Right) : Letterhead , Name Card, Envelope
Welcome Kit
A complimentary git for students who registered for lessons that includes a introduction booklet and a CD with recorded past performances.
Event Poster
Decoration Poster
Interior
Floor indicator
Wall Sticker and Pictograms
Vehicle Design
