Precycle is a package-free zero-waste grocery store in Brooklyn. It's a hybrid between a farmer’s market and an old-school bulk shop – under one roof – designed to help customers reduce their environmental impact. Customers can bring their own container or purchase reusable jars and bags at the store. Suva worked with Precycle to update and refine their logo to better align with its mission and appeal to a broad range of urban shoppers who want to live a waste-free life and be a part of a zero-waste movement. Suva also created custom icons, graphics for promotional products, store signage, website and email campaigns.