Centro de diseño, cine y televisión.
in his architecture we can see the "workshop" ambient that it have, its full with materials as: concrete, steel and a bauhaus style.
So my team took this materials as a colour palette.
in his architecture we can see the "workshop" ambient that it have, its full with materials as: concrete, steel and a bauhaus style.
So my team took this materials as a colour palette.
We think that design is more a speech than a visual approach, everyone who knows something about design can see this diference. Design is something to express the answer of a problem in the real life, design is an structured idea.
So we use this concept, using words related to the design process and recorded it to see the audio wave literally and make the shoe pattern.
So we use this concept, using words related to the design process and recorded it to see the audio wave literally and make the shoe pattern.
At last we can see this speech as noise, everyone in this generation of young designers are making noise, so we choose the name Panam noise.
The marketing campaing was a combination between S.E.O. methods and social networking to make a positioning of the ads called: "lets make some noise"
The marketing campaing was a combination between S.E.O. methods and social networking to make a positioning of the ads called: "lets make some noise"
In this contest 32 models applied,
12 were semi finalist,
and 4 finalists.
We were in the 4 finalists of this contest, thanks to the shoe design & the web-social media campaing.
12 were semi finalist,
and 4 finalists.
We were in the 4 finalists of this contest, thanks to the shoe design & the web-social media campaing.
