DONHAMON TAPAS BAR IDENTITY
Tapas and pinchos are the popular worldwide spanish snacks for wine or beer served on a skewer. Tapas is spanish fast food, so the identity should be bright, spanish and have simple packaging.
The bar provides an opportunity not only to eat inside restaurant, but also to take tapas and pinchos away. The main task was to come up with a graphic system that is suitable for both: the bar inside and for takeaway packaging.
COLOUR PALETTE
LOGO
The main task was to make a bright, eye-catching logo that captures the essence of spanish snacks. The letters are as different and unique as the tapas ingredients, and together they give a great result.
PATTERN
As in the logo, the words are written in different fonts to indicate the uniqueness of each tapas. Together with the illustrations it turns into chaos, the same as in spanish tapas bars.
Student project
Stroganov Academy
THANKS FOR WATCHING!
