NEAPOLITAN LANDSCAPE IN MRKT NY
One of the things that makes Naples unique in the world is the presence of Vesuvius, to think of Naples without Vesuvius is like ordering a pizza without mozzarella. In this case, Vesuvius also celebrates the Neapolitan tailoring of a shirt brand, covering all the cuttings from the collection.
The explosion of creativity of Vesuvius, given by the spools, scissors and buttons, pays homage to the beauty in the choice of fabrics, the textures of the collection as well as the ancient Neapolitan tailoring qualities of the brand.
The idea behind the corner project for the New York fair is to recreate in a stylized way what is the typical Neapolitan landscape: Vesuvius, citrus-rich trees and the sea.
The latter concept is resumed by inserting stylized fish on the right side of the corner; their bellies become the venue for exhibiting the collection of the brand's costumes.
