Title : Shop Vac
Target audience : 20-30 year old Indy music fans
Length : 3 min 31 sec
Objective : To create the quirky, weird feeling of the origonal song.
Calendar with a few milestones, including due date :
Preproduction: April 2
Minute 1: April 11
Minute 2: April 25
Minute 3: May 2
Due: May 5
Tone : Quirky, Funny, chill, suburben, Wes Anderson
Plot : A couple has just bought a house and are ready to start their lives together.
Theme : Unknown
Elevator Pitch : You just got married. You want to start living together in something bigger than an apartment. Let's look into the first days of this new lifestyle.
Tagline : For heaven's sake it's really loud with the shop vac on
Describe the ideal look and feel : Like you are reliving moving into your first house.