Magdalena Kjellme's profile

Commercial Space IGUAPOP

IGUPOP-Commercial project
Born
A commercial project for a life style brand called IGUPOP. Located in the bohemian street funky district of Barcelona, Born. The store was half an art gallery and half fashion store.
The project was to add an funtion to the already existing functuions of the store and re design the interiors.
For IGUAPOP it was clear it had to be music, as the added function, and then become a life style store.
The concept was based on the location, and I wanted to integrate the 3 functions. As it is now, the art part anf fashion part is very seperated.
I also brought in the map of Born into the floor plan in a 3 dimensional manner to create a city within the city. The interiors were made up by a modul system of 4 boxes. On normal box, one light boy, music and one storage box. The boxes will then act as the buildings and create storage space, lightning, seating space, display space and also the city wibe.  
Commercial Space IGUAPOP
Published:

Commercial Space IGUAPOP

An re design of a commercial space with added function to the brand Iguapop,

Published: