The client wanted to update the look and add call to actions to get more traffic and inquiries from the users. The original landing page on the right, was very content heavy with little and hard to find call to actions. As you can see on the left we added the first call to action right in the upper fold where it is visible and the user knows what they are looking for. We added additional call to actions down the page with color blocks and images from the shelter to have a more engaging feel without being to content heavy and the user can click to see more information.