I was commisioned to design preliminary ideas for the bid brochure document of an annual Triathlon event in Europe.
My suggestion was to exploit emotive images of past events where athletes, media and potential sponsors could embrace the excitement and happiness involved in the activity. Fair play, the challenge of the course and adrenaline were also exposed. The layout was intended to work out in both print and digital outcomes.
The client saved these drafts for consideration alongside other suppliers thoughts.
Three options were submitted for the cover image, ranging from formal to "edgy" layout styles.
Highlight pages were suggested to appeal potential sponsors with value benefits of the event.
Your likes and thoughts below will be really appreciated! 😉