Sprinkle Donut Shop is a fully customizable gourmet donut shop. With the ability to create your dream donut you can't ever go wrong. Sprinkle believes that you should always eat what makes you happy.
The challenge was to create a brand identity for a gourmet donut shop whose core ideas were happiness, fun and customizable.
I used illustration to bring in the bright fun colors and also to bring in a sense of layering, much like you would layer toppings on your donut.
