LUXOTTICA
INTERNAL BRANDING CAMPAIGN CODE OF ETHICS
BRAND
Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear with high technical and stylistic quality.
Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear with high technical and stylistic quality.
CODE OF ETHICS
Luxottica has developed this Code of Ethics which contains a set of principles and rules that are essential for the proper functioning, reliability and reputation of the Luxottica Group
Luxottica has developed this Code of Ethics which contains a set of principles and rules that are essential for the proper functioning, reliability and reputation of the Luxottica Group
BRIEF
Communicate the existence of a new Code of Ethics to all Luxottica people with a worldwide campaign.
GREY UNITED
CREATIVE DIRECTOR: Massimo Verrone
COPYWRITING: Francesca Andriani
ART DIRECTION, DESIGN: Helena Pinillos
CLIENT SERVICE DIRECTOR: Silvia Cazzaniga
ACCOUNT SUPERVISOR: Matilde Dettin