TYPEFACE SPECIMEN POSTER
NEUE HAAS GROTESK (HELVETICA)
SELLING A TYPEFACE
This poster was created to sell the Neue Haas Grotesk Display Pro typeface to designers. Striking a balance between information and design was the entire focus of this project: although the poster provides technical specifications, it still looks like a decorative poster.
PROJECT SPECIFICATIONS
All text must be presented in the typeface being sold.
Samples of every weight and style in the set must be shown.
A brief history or background of the typeface, as well as its designer's name, must be included.
The price and download location for the font must be incorporated into the design.
At least three colors must be used.