Electrolux Design Lab 2013
Increasing urbanisation.
Cities grow short in space but also grow in activity. Homes are becoming smaller but
must remain as the epicentre of our homes and life.
Identifiying this, this year’s competition consists in designing the products and services
that fit this new model of living in one of three major areas.
-Social Cooking
-Natural Air
-Effortless Cleaning
Vivux is a product created to enhance the air around us.
Idea exploration
Concept
Concept refinement
Result