Kin Dog Food
packaging illustration series
packaging illustration series
Kin Dog Food is an Indonesian company producing a wide variety of raw dog food. Their products are simple, natural and honest, so they needed a packaging to represent this idea. Our task was to create a series of animal illustrations to accompany their clean label design. Eleven animals were made in the mood of old woodcuts, but in a simple and modern style. The style of illustrations was kept consistent, because animals can appear next to each other on labels of different mixes.
• client \ Kin Dog Food
• art direction & packaging design \ Sam Shand
• art direction & packaging design \ Sam Shand
• illustrations \ Gergő Gilicze – Halisten Studio
• photos \ Joni Song & Kin Dog Food instagram