Ashlee Aldrich's profile

Insights- Style Guide and Branding

The Task: Create a style guide for a website. The website is called "Insights" and it is website with different articles about famous people. Incorporate strong typographic hierarchy and at least 3 colors. 
The Audience: The Audience for "Insights" are 25-40 year old that are looking for more information about the world around them. They are ready to be inspired. 

Here is a mock-up of the final website look
Here is a style guide of colors and typography at a glance. Notice the logo I created on the top left of the header
Here is the full style guide of the website. Check out the Q&A section, its one of my favorite parts! 
Insights- Style Guide and Branding
Published:

Insights- Style Guide and Branding

Published:

Creative Fields