Eva Chin's profile

MARKS & SPENCER FLIPBOOk

Eva Chin
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MARKS & SPENCER
DENIM CAMPAIGN
Advertising art direction campaign marks and spencer Layout design print flipbook Brand awareness
Advertising art direction campaign marks and spencer Layout design print flipbook Brand awareness
Advertising art direction campaign marks and spencer Layout design print flipbook Brand awareness
Advertising art direction campaign marks and spencer Layout design print flipbook Brand awareness
Advertising art direction campaign marks and spencer Layout design print flipbook Brand awareness
This concept features a flip-book mix & match brochure that works across all three tiers, differentiated simply by customising back pages housing the vouchers and promotional mechanics. A spiral binding is recommended for easy execution. Working across all Marks & Spencer departments and brands, the brochure is further adaptable as some target customer groups could be provided more content than the other. Copy-wise, the “&” becomes a powerful link throughout eg. Mix & Match, Top & Bottom, Support & Shape, Red & White, and of course Marks & Spencer.
MARKS & SPENCER FLIPBOOk
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Eva Chin's profile

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Eva Chin's profile
Singapore, Singapore

MARKS & SPENCER FLIPBOOk

MARKS & SPENCER DENIM CAMPAIGN This concept features a flip-book mix & match brochure that works across all three tiers, differentiated simply Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives