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TRANSPARENT HOUSE delivers for Samsung at CES 2018
Samsung DSA approached TH with a challenging ask: to produce a two-minute sizzle video for the 2018 CES show floor, that featured DSA components in six product use-case scenarios, all within a matter of a few weeks. TH rolled out the big guns and delivered with "Samsung Synergy", a sweeping animated video with eye-popping CGI that takes the viewer on a journey of scale - from vast City-scapes to the inner workings of circuit boards and sports cars - to find the "Samsung Inside".
![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/77b84265416663.5af35ea33f751.png)
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![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/81c90965416663.5af35ea34a585.png)
![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ee1bff65416663.5af35ea33f0e1.png)
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![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/faae8165416663.62aa794f233a5.gif)
BEHIND THE SCENES: MOOD BOARDS
![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/32fc3f65416663.5af35ea33e7dc.jpg)
![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e8f82c65416663.5af35ea34a093.jpg)
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![Samsung CPU CGI chip inside heart ces product future](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5e9e9f65416663.601150f231756.png)
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