The Justin Haines Team | Phoenix mortgage originator Justin Haines was in serious need of a brand upgrade. This adventurous single father of two boys needed to inject his infectious personality into his brand, making more of an impact on his target market: young professionals in need of mortgage guidance. I created a new logo and brand guide from which the new web layout was developed, and worked with SA photographer Josh Huskin to create fun, unique headshots for use in the relaunch of the brand campaign.