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New York Fashion Week Launch Party

New York Fashion Week Launch Party
The Standard Hotel, New York City
 
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The crème de la crème of the fashion world were in New York City for Fashion Week were front and center at iconic photographer and filmmaker Bruce Weber’s launch party on September 8 for Fashion Night Out, celebrating his new website (launching October 10) and movie.  
 
 
Weber, known for his imaginative advertising campaign work with Calvin Klein, Ralph Lauren, Versace and Abercrombie & Fitch, among others, wanted his evocative film to reveal his message with clarity.  Surrounded by steel girders, rivets and lighting fixtures – generating an industrial backdrop – the five tall by five wide MicroTiles array (5 feet 4 inches high by 6 feet 4 inches wide) blended stylishly into the architecture, maximizing  the impact of the content and providing the color matching, ultra-high resolution, and brightness required.  
 
The modular flexibility of  the MicroTiles provides numerous possibilities for retail in-store design window displays, event centers and architectural installations to create striking and tasteful visual displays in a variety of designs and settings. MicroTiles offer advanced color and image reproduction, the widest possible viewing angles, and a virtually seamless display wall, with only a 1mm gap between the tiles. The groundbreaking LED- and DLP®-based system, designed for long-term, reliable commercial use, contains no lamps or other consumable parts to replace.
 
 
PRESS COVERAGE
Bruce Weber VIP Reception - Fashion Week
 
 
CREDITS:
Client:  Interview Magazine & Little Bear Productions
Creative Direction: Materials & Methods
Design & Production: Materials & Methods


Contact us at:
jeff.grantz@materials-methods.com
(617) 824-0663
New York Fashion Week Launch Party
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New York Fashion Week Launch Party

The crème de la crème of the fashion world were in New York City for Fashion Week were front and center at iconic photographer and filmmaker Bruc Read More

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