GROWING
Man meets machine
Man meets machine
For the launch of a new brand on the market that sells various types of electronic equipment, it was necessary to create a logo and a trademark associated with a slogan. A strong and solid image, able to withstand the passage of time, thus Growing is born.
A visual metaphor was created to express the meaning of the word Growing. The letter W has a privileged position and is the most dynamic letter in the word. Its shape leads us to the idea of a pulse, almost like the visual representation of a heartbeat - as a symbol of life - or an electrical impulse that leads us to machinery, energy and motion.
It is between the union of man and machine that Growing positions itself.
A visual metaphor was created to express the meaning of the word Growing. The letter W has a privileged position and is the most dynamic letter in the word. Its shape leads us to the idea of a pulse, almost like the visual representation of a heartbeat - as a symbol of life - or an electrical impulse that leads us to machinery, energy and motion.
It is between the union of man and machine that Growing positions itself.
PROPOSED CONCEPTUAL IMAGE USING THE W (PULSE/HEARTBEAT) AS A TRADEMARK
WRITING PAPER, ENVELOPE, BUSINESS CARD AND USER'S MANUAL
COMPUTER PACKAGE
PROPOSED PRODUCT SHOPPING BAGS
ADVERTISEMENT FOR "PC GUIA" MAGAZINE (PORTUGAL - 2006)
