A brand identity design for a khadi shirt company.
So whats Khadi?
Khadi or khaddar is handspun, hand-woven natural fiber cloth from India, Bangladesh and Pakistan mainly made out of cotton. The cloth is usually woven from cotton and may also include silk, or wool, which are all spun into yarn on a spinning wheel called a charkha. It is a versatile fabric, cool in summer and warm in winter. In order to improve the look, khādī/khaddar is sometimes starched to give it a stiffer feel. It is widely accepted in fashion circles.Khadi is being promoted in India by Khadi and Village Industries Commission, Ministry of Micro, Small and Medium Enterprises.
What is The Khadi Project?
The Khadi Project is about a shirting company. It only talks about Khadi Shirts and bringing back the times of Mahatma Gandhi. The Khadi Project is not only a yarn or a yarned cloth, but it's a movement in India, The Khadi Movement.
