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Mola Stationery Package & Packaging Design

Logo Variations

The colour Adobe Red is named after Rasberry Rush, a Mola juice, while the colour Citrus Yellow is named after the Mola juice Citrus Cleanse. And colours Wheatgrass Green and Berry Purple are named after the Mola juices Xtreme Green and Berry Detox.

These are the packaging design logos. They are stickers which go on the clear bottles that are filled with the corresponding Mola juices of the same colour scheme. 

The primary logo is Adobe Red.


Mola juices stationary package.
 
 
 
 Initial business card variations before the colour was decided upon. Variations inspired by the juice colours: shown below is Adobe Red, Wheatgrass Green, and Berry Purple.



Letterhead variations, a couple in Adobe Red, one in a Berry Purple colour. None of the designs were used, though Option 2 was used as a departure point for the final letterhead.



I provided a default design for the back of the envelope if the flap is narrow (as is typical). This design has a burgundy flap, with the logo underneath, and is shown on the right.

The custom envelope, which has a wide back flap, has a large enough surface to feature the logo and is the preferred envelope branding. This is displayed on the left.

Various envelope design variations. Option 1 was disregarded as the logo was too small to be visible on the flap, and Option 3, the final choice, was preferred over Option 2. These all show earlier variations- before the final logo was fully completed.
Mola Stationery Package & Packaging Design
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Mola Stationery Package & Packaging Design

A brand stationery package including a business card, envelope, and letterhead.

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