Bally – Ready to Wear

Minimal Men’s & Women’s lookbook micro-sites for Bally’s Ready to Wear collections. With limited assets to work with the final design comprised of a carousel of the individual ‘looks’ in a sticky hero, supported by the highlights from each capsule collection. By adjusting the images both in the hero and in the supporting area below, we were able to create an individual feel for each collection, pulling the content together nicely.