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Hasbro Mixed Up Games

Monoperation was my concept that was a 'first' integrating an analog technology like the cardboard game and a digital technology like the app. The game board had special perforations and conductive ink that allowed it to connect via lightning port and/or headphone jack.
This animation shows the digital intergration with a mobile device. Conductive ink, printed on the underside of the game board and on the tips of the tweezers, work to make a simple circuit that shorts out specific pins communicating the patient's nose buzzes bright red on screen.
Actual in-market packaging and games. Monopoly "Token Toss Up", Mini Twister, Sorry "Knock Out", Yahtzee Hunt, and Connect 4 "Hide 'n Seek"
Hasbro Mixed Up Games
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Hasbro Mixed Up Games

Hasbro and Lunchables teamed up to provide "Mixed Up Games" inside specially marked packages. This concept brings analog and digital technologies Read More

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