喜鹊 35周年- Toy Packaging




  • "喜鹊" was a trending toy back in 80-90s China. Most of the young generation Chinese share a common nostalgia to this kind of toys as well as the past old days. This repackaging project is a celebration of the toy's 35 Anniversary. A simple little box opens as a rich and delightful pop-up greeting card. The package itself also works as a wall calendar of 2018—the year of 喜鹊's 35th birthday.








  • * * *   THANK YOU!    * * *