Retail Store Fixture Design
Customer Profile
- Demographic: American men aged between 25 - 35. Working at an upstart company as a specialist and average income is $80000 a year.
- Psychographic: Hobby is golf, watching action movies, visiting trendy restaurants. He likes outdoor activities/sports. Personality is more conservative, minimalist, and dislikes surprises.
Retail Fixture Design
1. Feature Fixtures
Bar Concept Feature Wall Fixture - 'Tie-bar'
Feature Floor Fixture
2. Capacity Fixtures
Capacity Wall Fixture
Capacity Floor Fixture
