Robyn B's profile

BRANDING // The Milk Story

 
The Milk Story is a brand that sells 100% raw unhomogenised milk that has not been processed in any way. The milk is left in its purest form; containing all its natural nutrients and is free from any additives. The Environmental Health Research Network certifies the product where it adheres to all regulations stipulated for it to be a safe consumable product.  
Introducing this entirely new concept of a pure unprocessed product in its healthiest form takes the consumer back to the intrinsic standards of the past. The value of the farmer and the land on which he works, aims to produce this reputable product that is revered, reminding the consumer of the significance of quality, hard work and reward in agricultural farming.
The home-crafted organic look of the bottle, and the fact that it is so different to the modern carton type packaging offers a refreshing new approach whilst embracing the more traditional style that draws the eye of a diverse consumer market.  


Illustration done by Demi Bucklow 
BRANDING // The Milk Story
Published:

BRANDING // The Milk Story

Product innovation: reminding the consumer of the significance of quality, hard work and reward in agricultural farming through owing it all to t Read More

Published: