Kicks
Kicks is a fictional brand I created for my Advertising Concepts and Practices class. The task is to think of something you want to be invented, and in this case I created shoes that can float and are waterproof. After which, we were asked to create marketing collateral to promote our "invention". What inspired me for this "invention" is my everyday journey to and fro school as shoes don't last long to me because of the long journey every day. Note that we only knew about the advertising part after our invention.