LOUIS VUITTON _ PROYECTS
Acierta's work with the French fashion firm goes back to 2010, with our first shop-window in Poeta Querol Street in Valencia, under the name of 'Up Up Anaway'. Since then we have been responsible for creating the containers that accommodate its shop windows in Spain, that now total more than 40 today.
"When the doors are closed the magic begins. We enter the box and start a journey that takes us flying at night to a new dream."
To create shop-windows, we worked with the head of visual merchandising at Louis Vuitton so that, following a predetermined creativity target, we manufacture an average of six containers for their windows every year - every two months. All of them are unique, unrepeatable and completely different from each other – so that following the shop-window change, the container is destroyed. These containers accommodate the structure where the products are exhibited every season, always respecting the sobriety that characterizes the brand.
Acierta is responsible for creating the staging of Vuitton's 'Trunk Shows', exclusive events for the presentation of the Paris season collection for VIP clients in Madrid, Barcelona and Lisbon. A private walkway has been manufactured and assembled specifically for each occasion.