Sami Karam's profile

Ode A Cassandre | Homage | Animated Poster Series

“On the one hand, the purely geometrical form makes it easier than any other to have all given elements clearly marked in a given format, and thus drawn with engineering methods, a model can be reproduced without danger, Without one being able to distort one's essential spirit, that is to say, all that the creator has put of oneself. The imponderables with which we usually count so much no longer exist. A poster is "one" without alteration possible.”​​​​​​​
In attempting to design an homage poster for an established artist both in uniqueness of style and career such as Cassandre, I aimed at reflecting upon the main mathematical module upon which the designer bases his engineered-oriented posters, while at the same time retaining the technicality which in itself is a mirror of our contemporary time, hence the vector as well as CMYK printing process. And thus, the final poster deconstructs the product of a de-constructivist, in our case the infamous Dubonnet character.
Ode A Cassandre | Homage | Animated Poster Series
Published:

Ode A Cassandre | Homage | Animated Poster Series

Poster Series | Ode A Cassandre

Published: