As the oldest independent brewery in Sussex, Harvey’s needed to reaffirm its credentials and reposition the brewery for a fresh generation.
The redesign included classic typography, whilst the brewery icon was rendered in copper and complemented by a fresh teal blue inspired by the Sussex coast. The tap handles and use of white were inspired by the local limestone cliffs.
All these elements combine to create a unique, classical brand that gives Harvey’s the added value positioning that it deserves.
The refreshed brand extends to Harvey’s craft range, featuring stunning artwork by local Lewes artist, Susan Lynch.
