Redesign of Farah Honey, a US-based Egyptian honey company and part of Alkarma.
Honey label mockups (courtesy of Denny's Mockups!)
Flat labels— Incorporated patterns that are at once modern and also influenced by ancient Egyptian floral ornamentation.
Process— Heavily inspired by both Arabic and ancient Egyptian elements. I experimented with handlettering and different ways of combining the Hieratic letters for farah ("f", "r", and "x") into an abstract honeybee.
Final treatments of logo bug (pun intended)
You can learn more about Farah on their website. Thank you for viewing!
Farah Honey
Published:

Farah Honey

Personal rebranding project for Farah Honey combining my love for packaging, pattern, and Egyptology

Published: