E3 Logo refreshing

Current logo of E3 is aged and not representative of modern games ! So i decided to try propose to refresh it. 
I wanted to visually include gaming on logo, so i decided to insert a gamepad in center, for an analogy of : "the game is on the center of attention". 
I decided to use lines for the the E and the 3 for making a double reading of logo, and make it playful to read. For me, logo of a gaming convention must be playful for consistency.
I refreshed colors by mix current colors (red and yellow) and play with flat colors.
I adding a background with lines for global dynamism.
E3 Logo refreshing
Published:

E3 Logo refreshing

E3 logo refreshing

Published: