![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1df08f53621263.593ab803de19d.jpg)
" An Optical Illusion is characterised by visually perceived images that differ from objective reality. Hazy illusionary effects are created with the help of abstract motifs in various sizes creating an allover continuity. "
This project is a part of Print Design Project done while studying at NIFT, Gandhinagar. It was done with the purpose of learning the process of creating print designs on the basis of Trend Forecast.
"Colour mixing appears in new forms for S/S14 with a penchant for jarring and clashing effects. Rainbow colours are heightened, veering towards neon and saturated hues. Blue, orange, red and pink meet digital application techniques to create a modern explosive look."
As per this story from STYLESIGHT (S/S 14 Forecast), acidic colours with abstract motifs would give a mesmerising look. Mixing of neon and bright colours would give a modern and explosive look. Therefore, the theme "OPTICAL ILLUSION" was chosen.
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2e44d753621263.593aa7f90c59c.jpg)
THEME BOARD
KEYWORDS : Illusion , Abstract, Motifs, Bright, Hazy, Effects, Shapes, Distort
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/64ea4853621263.593aa7f90c208.jpg)
COLOR PALETTE
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6a90d353621263.593aa7f90bcff.jpg)
CONCEPT 1 : Basic illusion shown with the help of circles in decreasing order.
MATERIALS USED : Poster colours and cartridge sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/8c013653621263.593aa7f90f6ec.jpg)
CONCEPT 2 : 3D look is created by modifying a tessellated pattern and using two layers.
MATERIALS USED : Poster colours, cartridge sheet, OHP sheet & foam tape
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9eac9c53621263.593aa7f90de79.jpg)
CONCEPT 3 : Illusion of stairs along with waves created by making horizontal and vertical lines with different spacing.
MATERIALS USED : Poster colours and cartridge sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3c1be653621263.593aa7f90caec.jpg)
CONCEPT 4 : Illusion is created by layering the same design thrice along with shifting the sheets.
MATERIALS USED : OHP sheet, OHP marker & coloured bond sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/32cc8e53621263.593aa7f90eb82.jpg)
CONCEPT 5 : Illusion is created by making a puzzle with two colours and diagonal lines.
MATERIALS USED : Poster colours and Grid sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0e72ec53621263.593aa7f90f9a9.jpg)
CONCEPT 6 : Inspired by colour blind eye test. Circles in different colours and sizes are made and placed closely hiding the design in the middle.
MATERIALS USED : Poster colours, cartridge sheet, gelatine paper & coloured gateway sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/56721853621263.593aa7f90ce83.jpg)
CONCEPT 7 : Illusion is created by layering two sheets with same design but with different colour tones in such a manner that it creates a hazy and diverging effect
MATERIALS USED : Gateway sheet & OHP sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a1becd53621263.593aa7f90ff8c.jpg)
CONCEPT 8 : Illusion is created with the help of two lines and colours in such a manner that the design is merging with the background itself.
MATERIALS USED : Gateway sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9021b553621263.593aa7f90e89b.jpg)
CONCEPT 9 : Illusion is created while repeating the zig-zag lines with increasing and decreasing spaces.
MATERIALS USED : Coloured gateway & Marker
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/65653353621263.593aa7f90e3b5.jpg)
CONCEPT 10 (Selected Concept) : Illusion is created by overlapping many concentric circles of different sizes.
MATERIALS USED : Poster colours and cartridge sheet
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4de7ea53621263.593ab71cace62.jpg)
MODIFIED & FINAL CONCEPT : The selected concept was modified by adding more bright colours to give it an aesthetically appealing look.
COORDINATES
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/b82d5253621263.593aa7f90d574.jpg)
MOTIF
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/3e85ad53621263.593aa7f90fc7c.jpg)
STRIPES
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8ab8f153621263.593aa7f90c87d.jpg)
DECORATIVE STRIPES
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/de433a53621263.593aa7f90b903.jpg)
CHECKS
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/afa1bf53621263.593aa7f90f350.jpg)
DECORATIVE CHECKS
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/dcbb7453621263.593aa7f90da19.jpg)
MINI JAAL
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/5987e453621263.593aa7f90d2c8.jpg)
BORDER
![](https://mir-s3-cdn-cf.behance.net/project_modules/disp/eab25853621263.59453a2c654b7.jpg)
PRINT ON FABRIC