In a means to create unforgettable interaction experience, the Sony BSP60 Pavilion concept is meant to utilize not only striking exhibit architecture, but superb lighting design to accommodate it as well. Drawing from modern and contemporary themes for architectural design, the space should accredit Sony's vision of wonder, innovation, and user experience through its presence on a show-room floor.

Presented above is a preview of the pavilion concept for the SONY BSP60 Smart Speaker. This is a three-part project meant to accommodate principles found of Industrial Design, Marketing, & Exhibit Design.

This is the featured product of interest: The Sony BSP60 Smart Speaker.

Consumer experience strategy is depicted visually