Online 'March Madness'
Digital Sales Tracking Tool and Gamification
Purpose: Increase quantity of online orders with focus on Salesperson engagement
Overview: Track increase / decrease of online orders for individual sales reps during March and April. Post week over week order growth percentages on online scoreboard and 'bracket' to foster competition among sales team. Allow sales people to see growth percentages to track their own progress. Create excitement about online sales during time period.
Program Elements
1. Responsive Online Scoreboard
2. Printed Bracket for use at store locations
3. Custom logo design based on NCAA march madness
Scoreboard Design
Created using Google Material Design, Nested Tables, Custom CSS / HTML, Foundation Grid Framework
Print Bracket
Created using InDesign Tables, custom table styles, cell styles, paragraph and character styles
Program Cover and Web Assets
Created using illustrator, photoshop, indesign
March Madness Logo Design
Created with Adobe illustrator
Final Four Logo Design